Why Apple is now using DNS tech

December 21, 2020 2:13 pm


Apple is well known for spotting new trends before anyone else, but a new development in collaboration with Cloudflare could revolutionise online privacy for millions of internet users.

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Browsing habits under surveillance

You might suppose that your online browsing habits are exclusively your own concern, but that’s actually not the case. The way that information requests are handled by service providers leaves data unencrypted and available for those in the know to access. In many cases it’s the ISPs themselves that are happily selling on browsing information about their clients to anyone willing to pay for it.

But Apple has teamed up with the experts at Cloudflare and come up with a brand new piece of DNS technology. The new protocol has been christened Oblivious, although its full title is Oblivious DNS-over-HTTPS. You may also see it referred to as ODoH, and it’s likely to be adopted by a number of entities fairly quickly.

According to an article on the Review Geek website, only Mozilla Firefox has currently embraced the new technology. But with more people than ever before currently working from home, it’s almost certain that others will soon follow.


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This might not necessarily be at the forefront of your mind when you buy domain name for your business from organisations such as https://www.names.co.uk/domain-names. But it’s definitely something that we should all be taking into consideration, especially since business is increasingly being conducted online. We’re relying on our devices more than ever before, but that makes us incredibly soft targets for marketers and even hackers.

Sharing information online – but who with?

Social media has made us careless with our personal data. We’ve all become accustomed to sharing all sorts of information in all sorts of ways, but it’s not transmitted as safely as you might suppose. Networks of Domain Name Servers (DNS) send information back and forth, all of it unencrypted, making it accessible to anyone with the necessary know-how.

As the name suggests, Oblivious DNS-over-HTTPS makes information incredibly difficult to access. The new technology makes it almost impossible to track a user’s information by separating their request from their IP address. In effect the system operates much like a virtual private network or VPN, decoupling the Domain Name Server request from the user. And where Apple leads, it’s not usually too long before other technology companies follow.